Content marketing: Telling Meaningful Stories

VIDEO: I sometimes get negative audience feedback, too! Here it is…

Christoph

November 16, 2016

Strategies

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I’m quick to share the positive testimonials I get when I speak. I create images with text and share them wide and afar. Some might say I’m throwing them a parade – a phrase I first heard on a Curalate/IMA webinar I was a guest on. You can find many of those positive testimonials on my speaking page here.

But I also get not so positive feedback. I’m discussing some of it in the Scope at the link below. You can also read it below. 

Here’s a Periscope of me sharing negative feedback.

 

And here’s a list overviewing some of the feedback I’ve received over the years:

  • Paces 
  • Seems to be standing in one place too much
  • Irritating … slightly arrogant 
  • Tells too many stories
  • Thing is he’s not a good storyteller 
  • Why does he make the audience participate?
  • More audience participation 
  • Don’t force audience participation. It’s early
  • Nothing new presented
  • Not that funny
  • Didn’t like the structure of the session
  • Left early. Not impressed
  • Ignores the complexities
  • Stop fiddling with the tie 
  • Clears throat too much 
  • Know your audience more
  • Not specific enough 
  • Too specific for me
  • What was the point of his talk anyway? Not related to me.
  • Good info but presenter seemed needy!
  • Maybe somebody got some value from this, I did not.
  • I hate telling stories, actually I’m really bad at it. Doesn’t really apply to me and my position.

Related Periscope:

Why average opinions aren’t that important anymore 

But, nobody has ever complained about no slides

I appreciate feedback. The best feedback is actionable and specific:

Here’s specifically what could have been better and here’s why. 

Overall, I appreciate feedback – good and bad – and thought it would be great to share some of the negative feedback I received in the spirit of transparent storytelling.


Christoph

Christoph blogs on The Authentic Storytelling Project and is a globally recognized content marketing expert. The IMA named him Internet Marketer of the Year in 2015. He works with healthcare organizations and other brands around the globe.

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