Content marketing: Telling Meaningful Stories

How long before people will miss our content – if ever?

I love ❤️ Dilbert! You know the daily cartoon that so honestly and often (unfortunately) accurately makes fun of American corporate culture.  I used to read it in the printed newspaper and then stopped getting printed newspapers. I started reading it online from time to time. And of course, sometimes presenters at conferences or events […]

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[TRAVEL POST] Why I always check first-class air travel cost before booking economy ✈️🛫

It’s been a busy year traveling and booking travel can be a bit of a game. Booked and flown trips: One of my favorite “hacks” so far has been to book one roundtrip to Europe and then other trips within that roundtrip while traveling within Europe. So much cheaper than doing a multi-city ticket. On […]

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How to add links to your Instagram Stories 👍⭐️⭐️⭐️⭐️⭐️

In late 2016 Instagram was testing links directly within stories for verified users. Of course been verified on Instagram was really reserved for just top celebrities. Unlike Twitter people can’t currently apply for it. But as of late May 2017, it appears that more and more unverified users are receiving the option to add links […]

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[CUSTOMER RELATIONS] What should we ask customers when they are about to leave us?

We recently decided to discontinue a service with a company we’ve been with for over 20 years. I won’t share who it is and what the exact service is but it was a service that required us to actually go to the physical location and stop the relationship. I’m always interested in seeing how conversations […]

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What’s the easiest way to check which blog posts perform best in search and social referrals?

I wouldn’t call myself a data analyst by any means of the imagination. But here’s the thing: Writers, content creators, content marketing strategists or whatever else you might call them should indeed look at the metrics of how their content is performing. Not everyone needs to be able to dig deep into the numbers, but […]

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why content marketing projects should be fun