Search Results for: syndication

How to use text messaging in your content strategy and customer service offerings

Estimated read time: 6 minutes For decades publishers have talked to me about doing more with text messaging. Let’s send breaking news via text The latest headlines Something content related But most of those texts blow. I don’t need a text that there is a […]

Distribution strategies: This book is only available on podcast channels and here’s why

Estimated read time: 3 minutesContent distribution is an important part of any content strategy. Who cares if I create this awesome piece of content and nobody consumes it? Is it really a great piece of content then? Maybe or maybe not. Sometimes great content gets […]

UPDATE: How to STILL share article links to Facebook Stories that link to your website [Social Media Tip]

Estimated read time: 3 minutesSeptember 2019 update: While this function was available for a few months in 2019, sharing links in Facebook Stories no longer seems to be available from mobile. Sharing an article from mobile and in the app, I got this message: But […]

Why writers must add links to their own articles to be published on the web [IMPLEMENTATION COMMENTARY]

Estimated read time: 3 minutesI’m a big fan of dividing and conquering when it comes to digital content marketing. And one of those ways is to have one person do the content gathering another the content creation and a third the publishing and syndication. That […]