How to monetize a blog? Here are five proven ways that you can choose from.
The Secret to Being Uncopyable
In this article I share the highlights about uncopyable from a podcast episode of The Business Storytelling Show.
Page-turners: 13 Marketing books to read
In this article, I share some of my recommendations when it comes to marketing books to read – and not just the obvious ones.
Content writing: What’s a rough draft?
A quick look at what’s a rough draft and how it’s different from a first draft and does that actually mean that it’s really rough?
How many drafts are needed to drive content performance?
This article discusses the question of how any drafts are needed to get content to perform.
Should you focus on strengths or weaknesses?
Should you focus on strength or weaknesses? This article analyzes the pros and cons of both approaches to help you be successful.
Mastering the new job announcement on LinkedIn
This article discusses how to handle a new job announcement on LinkedIn through a variety of strategies and options.
Spotify now shares podcast impressions – what are those?
A look at what podcast impressions are, what they mean and how they affect your podcast production overall.
From mess to less: How to simplify the complex
This article discusses the importance to simplify the complex and how to do that as part of your content marketing and communications.
What podcast metrics matter?
This article looks at what podcast metrics are available and which ones we should keep an eye on as our podcast matures.
How to embed a live stream on website
One way to get more out of your live podcasts: Embed livestream on your website. There are a number of ways to do that. Let me show you.
Working Effectively with Subject Matter Experts: Tips for Content Marketers
Learn tips for building relationships with subject matter experts (SMEs), conducting effective interviews, and repurposing their insights into compelling content across the buyer’s journey.
Be unique: How to use specific podcast episode artwork (Template)
The images we use for our podcast episode artwork does matter but what that exactly looks like can be open for debate. Check out my template.