Content marketing: Telling Meaningful Stories

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I’ve spoken at conferences around the globe and would be happy to consider speaking at your event. (Pricing at the bottom of this page.)
My keynotes and hands-on workshops focus around the art and science of authentic storytelling to set you up for long-term success. As I often mention on my blog, I believe that it’s super important for us to move beyond transactional relationships. We can do that by sharing our own authentic stories (that applies to organizations and people) and build long-lasting, meaningful relationships. Those also lead to business success, by the way.

A sampling of my recent speaking stops: Atlanta, Barcelona, Billings, Boston, Cedar Rapids, Chicago, Cleveland, Dallas, Des Moines, Grand Rapids, Iowa City, Las Vegas, Louisville, Miami, Minneapolis/St. Paul, Mumbai, New Orleans, New York City, Oklahoma City, Omaha, Peoria, Sao Paulo, Brazil, Sioux City, St. Louis and Toronto among others.

I’ve spoken at conferences for:

  • Accountants
  • Bloggers
  • Event planners
  • Healthcare executives and staff
  • Marketers, content marketers and social media teams
  • Nonprofit teams
    Pharmaceutical companies
  • Volunteers
  • Writers
  • Young professionals

My topic of authentic storytelling and related topics easily applies to many verticals.

I’m currently accepting additional requests for fall and winter 2017 and 2018 keynotes, workshops and book signings.


Talk No. 1: How to create content that hits the zone of mutual relevance for maximum impact for everyone

Read my blog post on the topic here.

Book me here.

Talk No. 2: How to turn your blog into a book. My first book on authentic storytelling was completely based on my blog. This keynote or workshop shares why to do this, how to do it and then how to promote it.

Book me here.

Talk No. 3: How to pick the right tools for your content strategy and content marketing plan.

Talk No. 4: WordPress tools that help you grow your audience 

My sessions are educational, informative but I also know that attendees want to be entertained. I treat my presentations as performances and customize them for each audience.

Fill out this form now to request a quote for your event:


Unfortunately, I can’t be flying around the world for free. I’m sure you understand. My pricing typically starts at US$3,000, but is negotiable, especially if you buy books for attendees. Looking forward to hearing from you and your offer.

book cover cropMy top-rated and most requested keynote, is also in line with my book:

Get Real: Telling Authentic Stories for Long-term Success

Objectives of this session, which can be presented as a keynote and modified as a workshop, which includes my six steps to get started:

  • Understanding of why storytelling is important and what it actually is. (Hint: It’s not marketing)
  • Understanding of the common barriers and how to overcome them
  • Understanding of next steps necessary to get going.
  • The inspiration to get going.

book now

Here’s a short clip to give you a taste of my style and content:

My authentic storytelling keynote given in Mumbai, India, in 2015:


My six steps to telling better stories talk:

Other popular keynotes and sessions include:

Ultimately, all of my sessions come back to the art of authentic storytelling and why and how you’ll want to implement this important strategy.



Authentic Storytelling

5 5 1

Authentic Storytelling

5 5 1
Christoph is a great speaker. He walks his talk, delivering a lot of stories.

really interesting

5 5 1
very inspiring talk – lots of insight – and no need to ever be nervous again about speaking in German!

Authentic Storytelling

5 5 1
It was a pleasure to listen to the talk from Christoph! Hope to listen to him again.
Christoph was a great presenter and shared his stories as well.

5 5 1
Chris is a fun and energetic speaker. Loved the class and I learned a lot.

5 5 1
Good ideas for entrepreneurs.

5 5 1
He was personable and I enjoyed that he didn't use PowerPoint. He was able to get his point across and float around the room.

ePharma Summit keynote

5 5 1
Christoph is an extremely knowledgeable marketer and storyteller and a very engaging presenter. I've carried away many actionable insights.

Visit Koenigsfilm

4 5 1
Hi Christoph! Thank you again for taking the time to visit and sharing your knowledge! I would really love to take part in one of your intensive workshops and pick your brain on a lot of details you could just roughly touch this time. 🙂

4 5 1
Great talk on storytelling including relevant examples. The presence of the presenter was great and was very uplifting to listen to the presentation. Great way to present a relevant topic for not only a particular industry, but for all.

Interesting, useful & engaging talk

4 5 1
Christoph presented to our group, a group of 35 young events industry professionals from around the world, at the ICCA/ibtm Forum for Young Professionals in Barcelona in November 2016. The advice Christoph provided was inspiring and provided a lot of food for thought for how we want to market ourselves going forward, both within our roles in the workplace, as well as individuals trying to set themselves apart in a competitive industry. We were lucky enough to receive a copy of his latest book, and I look forward to reading this and taking his advice on board.

4 5 1
Very direct. Good examples. Relevant!

3 5 1
Would've liked to see something visual.

feedback from Montana keynote“Christoph was a great presenter and shared his stories as well.”

“Christoph is a great speaker. He walks his talk, delivering a lot of stories.”

“Very inspiring talk – lots of insight – and no need to ever be nervous again about speaking in German!” More on me giving my first talk in German here.

‘Interactive and informative.”

“Great speaker, great information, lots of energy.’

“Speaker was very good and knew content well.”

“Very knowledgeable speaker.”

“Christoph did a great job. He clearly is experienced in this topic and was very helpful. Loved the worksheet he provided to help us walk out of the session with a game plan. So helpful!”

“Very clear and pointed about how social media is another career tool that can be used to market yourself.”

“Christoph did a great job. He clearly is experienced in this topic and was very helpful. Loved the worksheet he provided to help us walk out of the session with a game plan. So helpful!”

“Very clear and pointed about how social media is another career tool that can be used to market yourself.”

On the flipside, here’s a Periscope of me sharing some of the not so positive feedback I’ve received







The negative feedback!

For full transparency, while I usually get very positive ratings and feedback, I also receive negative comments. You can read an entire blog on those here and even watch a video where I share them!

As seen at:



Berlin, Germany
June 29, 2017


San Diego
Feb. 2, 2017

ibtm world

Save the Date Cover

Christoph Trappe at Content Marketing World






pop health


impact 15


epharma content marketing


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oklahoma city marketing conference

the golden days of digital conference in oklahoma city





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Your investment

I’m happy to discuss your needs and budget. In general:

  • Engagements in the United States start at $3,000.
  • International engagements start at $13,000.

I offer keynote presentations, breakout sessions and also hands-on training for attendees.

book now

More headlines from my blog:

speaking at content marketing world 2015PODCAST: It’s OK to share your knowledge publicly online

Telling an organization’s story through plain English and in your own words

Good stories have automatic details

How to talk to the masses but make it feel like personal conversation




More feedback from Twitter:

Since you scrolled this far down, here’s another video you can watch:

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