Content marketing: Telling Meaningful Stories

5 Years Worth of Halloween Costume Ideas for Marketers (with pictures)

Disclaimers: The information provided is for informational purposes only and not personalized advice. It's accurate to the best of my knowledge at the time it's published. Links in articles maybe affiliate or sponsored links.

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Click the photo to buy the hat. (Affiliate link, which means I get compensated if you buy it.)

I don’t go too wild for Halloween but I have worn a marketing-related “costume” since 2012. Here are pictures.

In 2016, I decided to spend less money than in previous years and went as White Hat SEO. I bought that hat on Amazon for under $10 (affiliate link) and called it good this year.



In 2015, I was going to go as a hashtag, but actually ended up being out of the country on Halloween. I had already bought the costume before my trip was planned. (You can buy that costume here. – also an affiliate link to Amazon.)

hashtag halloween costume for content marketers
Click on the photo to buy this costume for next year. (Affiliate link, which means I get paid a little if you buy it on Amazon.)

You can buy this costume on Amazon here.

The next two were custom printed in Cedar Rapids, so you can’t order them online – as far as I know:

A/B testing (2014)

AB testing costume.

The Brand Police (2013)

halloween costumes for marketers: brand police

Website error – Path to costume not found (2012)

This one is still available on Amazon. 

halloween costumes for marketers: 404
Click on the image to buy this on Amazon. (Affiliate link)


Did you have a cool marketing-related costume? Tweet me a picture and I might add it to this post.

Christoph Trappe

Hello and thanks for stopping by. I'm Christoph Trappe and I'm the Vice President of Content Marketing Strategy, Americas, at ScribbleLive, which is based in Toronto and is a global content marketing software company. Before I started at ScribbleLive I was VP of Content Marketing and Conversion at MedTouch, a Boston-based company that helps healthcare organizations with digital marketing. I've written two books, speak at conferences around the globe and blog frequently on here. I love sharing my stories and helping organizations share theirs. If you need help, just visit the Contact Me page in the navigation and drop me a note. I'm always happy to chat! Thanks for reading! - Christoph 319-389-9853

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