Content marketing: Telling Meaningful Stories

I don’t have time to blog. I make time.

Disclaimers: The information provided is for informational purposes only and not personalized advice. It's accurate to the best of my knowledge at the time it's published. Links in articles maybe affiliate links.

Subscribe to Blog via Email

Enter your email address to subscribe to this blog and receive notifications of new posts by email.


I hear it often from people that they don’t have time to blog.

Really, it’s not about having the time but making the time.

From the technology side of things, it’s easy enough to blog from many places today.

The WordPress mobile app, for example, lets you blog from your mobile device. I use it all the time. I’m writing 10 minutes here and there. Some posts (yup, 300-400 words) can be done in 25 minutes total.

mobile blogging while cuddling with a babyThis is a picture of me typing out a post while cuddling with my five-month-old daughter. Sometimes I paused to look at her. The post was done before she woke up.

It’s possible!

What about typing with one finger?

Sure, it does take some getting used to. But learning and getting used to it is better than moving my daughter and parking myself in front of an actual computer.

What about approval processes?

You mean like somebody has to approve your post since you are blogging for an organization?

Yup.

Sure, just because posts have to get approved that doesn’t mean they can’t be written anywhere or anytime. Just save them as a draft or if WordPress is completely integrated save them as PENDING APPROVAL so the reviewer knows the post is ready for review.

Blogging is one way for us all to start and continue sharing our authentic stories – personally or organizationally. That’s why I blog and keep talking about it.

Let’s not let relevant stories die the death of going untold.


Christoph Trappe

Hello and thanks for stopping by. I'm Christoph Trappe and I'm the Vice President of Content Marketing Strategy, Americas, at ScribbleLive, which is based in Toronto and is a global content marketing software company. Before I started at ScribbleLive I was VP of Content Marketing and Conversion at MedTouch, a Boston-based company that helps healthcare organizations with digital marketing. I've written two books, speak at conferences around the globe and blog frequently on here. I love sharing my stories and helping organizations share theirs. If you need help, just visit the Contact Me page in the navigation and drop me a note. I'm always happy to chat! Thanks for reading! - Christoph ctrappe@christophtrappe.com 319-389-9853

why content marketing projects should be fun

Hire your next content marketing strategist here

 

Confirmed talks

Raleigh, NC
Aug. 22, 2017

wordcamp pittsburghsao-paolo

Annual conference
Reno, NV
Oct. 8-9. 2017


Lisbon, Portugal
March 3, 2018

book now

Also catch me at…

catch me at content marketing work




Updates in your inbox! No spam!

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

%d bloggers like this: