Content marketing: Telling Meaningful Stories

Context matters: How to look at weight loss

Christoph

January 29, 2015

My Fitness Tips

Don't miss the next blog post:

Subscribe to Blog via Email

Enter your email address to subscribe to this blog and receive notifications of new posts by email.


Sharing how much weight we’ve lost sounds good, but sometimes there are ways to add additional context.

I was reminded of this while watching part of the finale of “The Biggest Loser” on TV.

Each contestant’s weight loss was reported in pounds and than as a percentage. Here’s how much of their body weight was lost: A quarter, a third, etc.

Wow. Now that adds an additional point of understanding and meaning.

I got out my iPhone and its calculators to figure out my percentage.

At my lowest weight, I had lost 40 percent. Currently, I’m maintaining at around at a 33 percent weight loss.

Wow, I’ve lost a third of my body weight. Context matters. Sometimes we just need to remember to determine the different ways to look at situations.


Christoph

Christoph blogs on The Authentic Storytelling Project and is a globally recognized content marketing expert. The IMA named him Internet Marketer of the Year in 2015. He works with healthcare organizations and other brands around the globe.

Related Posts

[FITNESS BLOG] How I plan to lose weight over Thanksgiving

Christoph

November 20, 2016

My Fitness Tips, Travel

Don't miss the next blog post: Subscribe to Blog via Email Enter your email address to subscribe to this blog and receive notifications of new posts by email. Email Address Weight  is one thing I struggle with. It went way up a few years ago, then went way down and then kept going up and […]

Read More

MEN’S HEALTH: Why not to ignore the little health problems 

Don't miss the next blog post: Subscribe to Blog via Email Enter your email address to subscribe to this blog and receive notifications of new posts by email. Email Address I had this pain in my left waist for months, but only when I was laying down. My wife suggested I should maybe go see […]

Read More

Upcoming webinars

Content marketing for hospitals

content marketing for hospitals

@CTrappe

book now

hire your next marketing keynote

My Authentic Storytelling Book

book cover crop

"Get Real: Telling Authentic Stories for Long-term Success" discusses why you, your organization and anyone really should consider sharing authentic stories with each other ... READ MORE

amazon-logo_transparent

My customer service book

My next book on customer relations is now available on Amazon: Click here to get it.

kindle-cover

Confirmed talks

beyond-rubies_logo

content-marketing-summit-delhi-2017

Altoona, Iowa
May 19, 2017

Druck

Berlin, Germany
June 29, 2017

Raleigh, NC
Aug. 22, 2017

sao-paolo

book now

Speaking feedback

feedback from Montana keynote

Updates in your inbox! No spam!

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Top twitter accounts to follow for marketing

IMPACTAWARDS-final2015

The-239-BEST

FullSizeRender

Top healthcare influencer

hit top 99

Top 10 Content Marketer

on Klout 2016

klout

t25cm-1

top 25 most interesting social media blog





Official PayPal Seal

%d bloggers like this: