Hiring writers: Are content production goals a good idea? Or pay them for performance?

Some companies now want to hire writers and only pay them on performance. Of course that’s not a fair model and we need to keep in mind their time and expertise to write the content. This article dives into how to mend the different opinions and work together.

Everyone will love this article: The case for cutting absolutes from your writing

Estimated read time: 4 minutes Using absolute terms in your headlines is hardly ever good writing. Maybe never. LOL. For example: “Everyone is listening to audiobooks.” While we may have seen an increase in listens it certainly can’t be every single person. I discussed this […]