Global keynote speaker Christoph Trappe shares virtual presentation tips with examples of what to consider to do better.
This article discusses how well virtual conferences work and how you can turn your off-line conference into a virtual conference.
Estimated read time: 4 minutesIt seems to me that a lot of people – including myself a few years ago – usually default to assuming that they are wrong. Or at fault. Or made a mistake. Read now: Authentic storytelling is about being right or […]
Rebranding is a lot of work. Is it worth it and are people going to use the new brand name anyway?
Estimated read time: 1 minutesAnd when is it okay to wear your AirPods? I actually recorded this show while walking on the beach in Aruba. And you can hear the beautiful background noise! The birds are chirping, the ocean is right there. It’s wonderful. Nobody […]
Estimated read time: 3 minutesThe short answer is: it’s hard. From QR codes to bit.ly links to vague comments in magazines consumers scream: “Do. Not. Make. Me. Do. Something.” I don’t even want “bonus” content. I barely liked what I just read. Nonetheless print campaigns […]
Estimated read time: 3 minutesI get so much work done ✅ on airplanes ✈️, I should fly more. ? Seriously, though, the amount of tasks I can get knocked out seems unreal somedays. I even written the majority of my two books on planes. On […]
Estimated read time: 2 minutesYou likely know that I’m basically married to American Airlines. Executive platinum – their top status – for two years running now, it’s hard for me to book on other airlines. I get upgraded to first class 86 percent of the […]
Estimated read time: 3 minutesThe challenges of rebranding certainly exist and I’ve shared my thoughts about when Marriott Rewards, Starwood and Ritz-Carlton all became Marriott Bonvoy. Apparently you can say Bonvoy for all kinds of things: But anyway, the rebrand also discontinued three separate apps […]
Estimated read time: 2 minutesI was getting ready to leave bitter cold Iowa for a content marketing workshop that I was holding in much-warmer San Diego. There was bad weather heading our way and construction at LAX so American Airlines was offering reroutings, including, the […]
Estimated read time: 2 minutesWith the 737 Max aircraft crashing twice in recent months and the EU and China banning the plane from flying, I thought it was time to take stock of my upcoming air travel. There was one flight I thought might be […]
Estimated read time: 3 minutesAhead of a family trip to Cancun, Mexico, my wife goes: “And we are getting the room cleaned.” Of course, she was referring to me declining housekeeping for the 500 or so points per day extra on previous vacations! I responded: […]
Estimated read time: 2 minutesAmerican quietly rolled out the functionality that allows users to add flight info to Siri. And I say “quietly” because it was showing up way at the end of 20 booked trips of mine in my app. Chances are not everyone […]
Estimated read time: 3 minutesThe other day I realized that my 11-year-old, who has been to Europe a bunch of times recently – including 3 times in 12 months – hadn’t flown economy to Europe in 10 years. Yup. the last time she was sitting […]
Estimated read time: 2 minutesI’ve had status on American Airlines for five years running now. The last two were as executive platinum- their top level. The service and perks are nice and include: Systemwide upgrades Drink and meal in main cabin Frequent and free upgrades […]
Estimated read time: 2 minutesThe family and I ended up staying in downtown Chicago late in 2018. We redeemed some credit card points to stay at a Marriott near the Magnificent Mile and were quickly reminded that a $53 Chicago parking spot may not feel […]