Content marketing: Telling Meaningful Stories

UPDATED: How to do Instagram live video and how to turn Instagram live video notifications off 

As Instagram Live is rolling out in phases around the globe, here's what you can expect when you get it.

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Twitter shuts down Dashboard app

As you can see in my original post below, I liked the Dashboard app and even used it in place of the regular Twitter app for some time. As of early 2017, Twitter announced it will shut the app down and start integrating it into the main app. Good call! You can see my 2016 […]

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How to decide what tools to actually buy for your content marketing and social media implementation

Christoph

January 18, 2017

Technology

Many days I’m tempted to buy something new. Some new tool or gadget that will promises to help me collect and tell better stories. The list goes on and changes over the years: Audio recorders Drones Fancy lavalier mics Other kinds of microphones Lighting for my home office for videos Lighting to take along – […]

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How to EASILY use Facebook Video Captions in Minutes [SOCIAL MEDIA]

Facebook Video captions have become a lot easier! Facebook Video captions have been possible for a while and people use them. I would certainly recommend them for everyone who uploads videos to Facebook because many people watch videos on mute. Plus, with auto-playing videos in our feeds, it’s important to give Facebook viewers an idea […]

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How technology companies can use content marketing to stand out and grow business 

Technology can be sticky, and once you use a particular technology that mostly works, it can be hard (mentally and practically) to move away from it.  A simple example is WordPress, which I use on this blog. It allows me to easily blog from my phone and desktop. I can easily grow my mailing list […]

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Why did my Amazon order arrive in a Walmart box and why I actually am upset about it now 

When my wife and I shop together, that typically means that she sends me a link to buy something on Amazon. That was also the case with these pull ups that she wanted me to order for our two-year-old. I ordered them on Amazon and was slightly surprised when a box from Walmart arrived. At […]

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FACEBOOK LIVE: How to get rid of those gray bars while doing a Facebook Live

I was doing a Facebook Live from my 9-year-old’s piano performance the other day and was slightly annoyed by the gray bars when I played the video back later on my laptop. Seemed less than perfect to me and I wanted to finally figure out what was causing it. I was actually made aware of […]

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How to do a podcast and Periscope live video at the same time

With the multitude of channels out there today we should always aim to use every piece of content on at least six channels, maybe even more, depending on what the piece of content is. A blog post can be split off into at least a dozen or so social media posts. A tweet can be […]

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The Waze app now reminds us to not forget our kids in the car 

Christoph

November 12, 2016

Stories, Technology

We see the stories usually during the summers – another parent forgot their baby in the car, the baby died because of the heat and wasn’t found until later – sometimes as late as the end of the day when the parent returns from work.  The stories are heartbreaking for all involved and parents can […]

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ZDoggMD: How humor, uniqueness and fun can tell educational stories for millions

Zubin Damania, MD, was a Stanford physician who was following in his dad’s footsteps: Being a doctor in the typical healthcare system. But that wasn’t enough he told the audience at the Healthcare Internet Conference in Las Vegas in 2016. “I was living somebody else’s story.” So he made changes. Huge ones. For him and […]

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How YouTube owns my “TV prime time”

More and more, YouTube is what’s streaming at our house during the traditional TV evening prime time slots. It’s not that I totally hate watching TV, but endless commercial breaks make sure to push me to go and find something else to do.  Attention earned needs to be re-earned over and over. And commercials just […]

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Changing language: How do you push “any button” on the Apple Watch during phone calls?

The language we use can evolve because: People accept and use what used to be wrong. (Singular “their” anyone? Journalists can now use “over” instead of “more than” as another example). Technology evolves and what we just said doesn’t work anymore. I’ll focus on technology here today, though, I realize point No. 1 would likely […]

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How long does it take to write a blog post?

However long you’ll allow it to take. There’s always one more edit we can do. One more hour of research or reflection that’s “needed.” It can go on forever if we let it. And then we are are disappointed that the post that took us 30 hours to produce didn’t go viral. Don’t get me […]

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Content marketing for hospitals

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