Content marketing: Telling Meaningful Stories

The new texting and driving law in Iowa – a technology twist …

Before July 1, 2017, in Iowa texting and driving was only a secondary offense, meaning that law enforcement could only give you a ticket for it if they had pulled you over for something else as well.  Of course, today texting isn’t the only thing people do on their phones. They go on Facebook, write […]

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[TRAVEL] How to use the Uber app in Berlin even though Berlin doesn’t have  many Ubers 

Berlin doesn’t allow Uber so on a trip to speak at the Content Marketing Forum 2017 in Berlin I opted for taxis over a rental car for my ground transport.  That was until I opened the Uber app, you know just to be sure it really isn’t working. And, yup, I couldn’t order an Uber […]

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[TRAVEL] Two ways travel technology has recently helped me

Technology can make our lives easier and of course harder. There are still plenty of times when technological solutions don’t work or aren’t keeping my specific customer journey in mind.  But then there are the times when I’m  delightfully  surprised and when technology makes a transaction simple or helps me accomplish a goal on a […]

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How I had to move my binge watching from Netflix to Amazon Prime 📺 📱 

I was coming off a binge watching experience on Netflix and finished six seasons of the Showime show “Shameless.” That’s roughly 3,744 minutes of TV watching – though I watch some of it on my phone, sometimes on the couch and sometimes at the gym. And I like how Netflix actually coordinates my app watching […]

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Launching a website is just the starting point in digital marketing

Launching a website can be an organization’s web team’s big project for a good amount of time. Project plans are put into place. Decisions are made on what content management system to use. Rolls are defined. Milestones are laid out. People start implementing. Launching a website does feel like a project because there is a […]

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How do we know whether or not a new technology will actually improve our healthcare experience?

The Healthcare Leadership Chat on Tuesdays on Twitter is one of my favorite Twitter chats. On May 23, 2017, the topic covers technology in healthcare. That’s like three important and favorite topics of mine in one: Twitter (social media), technology and also customer/patient experience. I’ll try to participate live – as always – but also wanted […]

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[CUSTOMER SERVICE] How to add a useful Facebook Messenger bot to your website

This article gives you a step-by-step overview how to add your Facebook Messenger bot to your website, link it correctly to your account and set up automatic messages.

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Technology should really resolve the content creation problem of lengthy headlines 

A look at the problem of headlines being too long on certain channels. How can we get that fixed?

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Things to consider before video recording other people and posting to social media

I'm all for sharing stories through multiple mediums but there are things to consider before recording other people without their knowledge.

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[INSTAGRAM] How to use the new Instagram picture-within-a-picture feature

A look at how do use the new Instagram photo within a photo feature.

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[PERSONALIZATION] Designing for the masses is not the future 

You hear the so-called experts out there who say they test and measure and whatever else the latest buzzword in digital marketing is. Buzzword bingo can be fun, but does it actually helps us  create better customer experience? Not always. Talking still needs to be backed up by the right walk! We put this box […]

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#AdobeSummit: Why would I ever need a 3D photograph of myself?

Disclaimer: Adobe invited me to the Adobe Summit North America 2017. This post was not approved by them. They didn’t even get a preview. It’s my opinion and if you agree it’s yours too. 😂🤔  I often try to avoid the booths (aka vendor) area at conferences but try to at least get a quick […]

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#Dadlife Stories: Technology is so helpful when your kids are fast on their bikes 

I’ve gone on walks and runs with my daughters, and the older one often rides her bike ahead and waits to allow us to catch up. Sometimes she forgets about us and keeps riding. That can be scary – usually just for the parents. A few years ago, that led to my wife and I […]

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