Content marketing: Telling Meaningful Stories

How to promote your event through great storytelling [HEALTHCARE EXAMPLE]

A lot of event promotion I see out there is, well, just very promotional. Here’s our event The time Date Maybe the purpose is stated And whatever it is that we want from you – often to give us money to attend But having unique events and promotions of those events can help organizations and their […]

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SPOTLIGHT: What’s thoughtful strategy?

Every once in a while, I like to highlight other blogs here in the Spotlight section. Let me introduce you to Kelsey Guetschow, who blogs over at The Thoughtful Strategist. Kelsey and I are also writing a customer service book together that should come out later this year. I’ve send her some questions and here […]

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Blog Spotlight: Grabbing the good life of being your own boss

Christoph Trappe

December 4, 2014

Spotlights

Joshua and Marie McNary share stories from a one-income, entrepreneurial family living in Eastern Iowa’s Creative Corridor on their new blog, Grabbing the Good Life. I’m sharing some insights here on why they started the blog and what they hope to accomplish. (If you know of other blogs to spotlight here, please contact me here.) Q: Tell us […]

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Blogging Topics: “Regular doses of common sense”

Patrick Phillips blogs at Patrick’s Place where he aims to share “regular doses of common sense.” He is active on Twitter and shares thoughts and insights with others during weekly Twitter chats. He answered some questions about blogging for us in this edition of The Authentic Storytelling Project’s Spotlight. Question: How did you get the blog started? […]

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Blogging Topics: Writing Tips for Bloggers and Others

Erin Becker is a writer, editor and writing coach in Iowa’s Creative Corridor and blogs about writing-related topics at betterwritingnow.com. What a cool URL, by the way. We talked with her about her blog and how she manages it. Question:Why did you decide to start this blog? Erin:I started blogging while I was still living […]

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Blogging Topics: Self Growth

Eric Ungs, a Cedar Rapids, Iowa, based communicator, blogs about self growth at his Unless You Care Project site. He answered some questions for us. We hope that his answers help you in your own blogging – and perhaps self growth – adventures. Question: You started a blog on intentional self growth. How come? What prompted it? […]

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Blogging Topics: Media Relations Training

Brad Phillips offers media relations training and public speaking tips, ranging from how to handle interview answers to live analysis of real-life incidents. His site is helpful, useful and authentic. He answered some questions for us to share some of his expertise with us. Question: How did you decide to start the site? Brad: I started the […]

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BLOGGING TOPICS: A Blog About Pets

Christoph Trappe

February 25, 2014

Spotlights

Bella Vasta blogs on her house and pet sitting site. Her email signature identifies her as the pack leader and she has now answered a few questions for us to share her blogging knowledge with all of us. Question: How did you decide to start the blog as part of your business site? Bella: I decided to […]

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Blogging Topics: Remembering the Victims of Unsolved Homicides

Christoph Trappe

February 19, 2014

Spotlights

Authentic stories take many forms and not all are positive. Stories are a reflection of the communities we live in and crimes – among them solved and unsolved homicides – are unfortunately part of our communities. Alice de Sturler runs the unsolved homicides site Defrosting Cold Cases and answered a few questions for us to share the stories behind […]

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Blogging Topics: Dad’s blog aims to be resource for others

I first ran into Christian Toto of Daddylibrium.com when we first spoke at WordCamp Denver in 2013. He’s sharing some of his insights here. Question: How did you decide to blog about this topic? Christian: I work as a full-time editor at breitbart.com covering entertainment issues, but I still wanted a blog to call my own. I […]

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Blogging Topics: Eastern Iowa Comedian Travels World, Blogs, Facebooks

Christoph Trappe

February 4, 2014

Spotlights

Nathan Timmel is an Eastern Iowa comedian who travels all over the world from his Eastern Iowa home. He also shares his thoughts on his blog and on his Facebook wall. Whether it’s during stand-up routines or on his digital stories, he shares stories in way that’s making people laugh. I chatted with him in […]

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Blogging Topics: A Women’s Lifestyle Blog

Christoph Trappe

January 28, 2014

Spotlights

Dr. Tania Howard Pritz, from Maryland, runs DrTania.com, a Women’s Lifestyle Blog. This Spotlight Q&A is with her to share insights that could help you start blogging and sharing your own authentic stories. Thanks, Dr. Tania. Question: I love why you started the blog: In response to patients mentioning that the information you shared one […]

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Blogging Topics: Parenting with a Humorous Twist

Lyz Lenz is an Eastern-Iowa based writer who often writes about parenting with a humorous twist for several sites, including her own. She’s also spoken to civic clubs and media companies about online strategies. Question: How did you know you wanted to be a blogger? Lyz: I don’t think people want to be bloggers when […]

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Blogging Topics: Gardening, local food and the environment

Finding the best fitting blogging topics for yourself, your organization or business is one of the first step in building your audience and sharing relevant content on a continuous basis. From time to time we would like to share stories of those who have picked their blogging topic end Heber started sharing content and stories. […]

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Confirmed talks

 

Annual conference
Reno, NV
Oct. 8-9. 2017

San Francisco
Nov. 6, 2017

Lisbon, Portugal
March 3, 2018

May 2, 2018
Victory, Canada

book now

Also catch me at…

 

 

why content marketing projects should be fun

 




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