This article looks at how to create more strategic writing in line with your content performance culture. We also look at the state of writing research, SEO and how to help teams create more strategic writing.
A look at Google Smart Shopping strategies that businesses can implement.
Online reviews matter to businesses and their reputation. This guide shares how you can make use of online reviews, how to respond and more.
A look at how to measure SEO results and how to go about creating content that works and event build on accidental success.
A look at what local SEO is, why it matters to local businesses and how they can rank higher when people locally search for their services.
A look at how podcasting can now help you rank in search. I call it podcast SEO.
This has been a bit of the year of voice SEO for me. It’s definitely something companies need to be aware of. Even with the problems of voice assistance. Seriously, Siri doesn’t hear me correctly or give me a good answer maybe half of the time. A look at what to know about voice SEO.
A look at how much Google ad revenue you can expect and how to tie Google ads into your overall content strategy.
The Japanese Keyword Hack exploits sites and inserts spammy content to rank for Japanese keywords. Let’s talk about how to fix it.
A look at how long it actually takes to rank in SEO for a term. Of course the answer is it depends but sometimes quick resulrs are possible.
A look at old school brainstorming and its role in keyword research.
A look at what brands should consider when it comes to branded search SEO strategies. This article covers content by others and paid search.
A look at meta descriptions and their importance. Should you even bother writing meta descriptions and does Google even use them?
Estimated read time: 5 minutes It’s a real problem out there in the content (and) marketing world. People are speaking at conferences, they’re doing webinars and they’re writing more and more content than ever. Let’s not forget about podcasts either.￼ ￼￼There is a lot of […]
Estimated read time: 3 minutesGoogle auto complete videos by superstars have drawn in millions of views on YouTube.￼ In these videos the celebrities basically answer questions that Google auto complete recommends based on what users are searching for.￼ Of course the YouTube channel running the […]