Estimated read time: 5 minutes The above is a podcast based on my third book which was published in 2020 and followed the same process as my first book published in 2015. The article below was written in 2016 and based on my first book. […]
A look at what brands should do with their scheduled social media posts.
A look at how churches can move the sermons to live video. Other public events can also follow these tips.
There’s a difference in podcast listens and downloads, but practically speaking they may be the same thing to many. Let’s dive into the discussion.
A look at how to automagically create video podcasts teaser videos from your audio podcast recorded in Anchor.
An explanatory article that shares how you can easily add YouTube cards to your videos to drive clicks to landing pages for more engagement.
This article shares how you can easily share your podcast to Instagram Stories with a link to the audio.
I’ve run the following model with writers for years now and it appears that now machines are taking over the same process. Welcome to 2020.
Estimated read time: 3 minutesI love mobile content creation but some things sometimes just don’t work from mobile. One thing that I noticed that doesn’t work very well or maybe at all is to file an article to LinkedIn from mobile devices – namely iPhones […]
Estimated read time: 6 minutesThere are certain roles on your marketing team that you definitely need even when one person plays more than one role. To find the right candidates can be a challenge. With tens of thousands of jobs published on LinkedIn every couple […]
Estimated read time: 5 minutes It’s a real problem out there in the content (and) marketing world. People are speaking at conferences, they’re doing webinars and they’re writing more and more content than ever. Let’s not forget about podcasts either.￼ ￼￼There is a lot of […]
Estimated read time: 3 minutesSince email is not dead LinkedIn is now getting into email newsletter distribution. Smart for them and I think that’s not a terrible idea. ￼ I first noticed this in late 2019 when LinkedIn allowed me to subscribe to newsletters. I […]
Estimated read time: 3 minutesIt used to be that we would have cheat sheets to remember what size an image needs to be on the different networks. As you might imagine every network – for example Facebook, Twitter and Instagram – have their own requirements. […]
Estimated read time: 2 minutesHow we can distribute our content in new ways while maximizing the existing ways has always been interesting to me.￼ So of course I was excited to see that SoundCloud-hosted podcasts also play natively on Twitter. Sound on: Listen to the […]
Estimated read time: 2 minutesI’m currently running a campaign to offer companies help with their podcast programs. (Contact me here to chat.) Podcasts are a bit of a passion project and even have their own chapter in my third book on Content Performance Culture. Testing […]
Estimated read time: 3 minutesGoogle auto complete videos by superstars have drawn in millions of views on YouTube.￼ In these videos the celebrities basically answer questions that Google auto complete recommends based on what users are searching for.￼ Of course the YouTube channel running the […]