Why to be less promotional when you do a webinar, write a blog post or speak at a conference

Estimated read time: 5 minutes It’s a real problem out there in the content (and) marketing world. People are speaking at conferences, they’re doing webinars and they’re writing more and more content than ever. Let’s not forget about podcasts either. There is a lot of […]

Google Auto Complete Videos: Google rolls out new tool for influencers to answer questions

Estimated read time: 3 minutesGoogle auto complete videos by superstars have drawn in millions of views on YouTube. In these videos the celebrities basically answer questions that Google auto complete recommends based on what users are searching for. Of course the YouTube channel running the […]

iPhone content creation: The different ways to capture the beauty of fireworks with your iPhone

Estimated read time: 2 minutesWe went to the Swamp Fox Festival fireworks in Marion, Iowa, in 2019, and of course I wanted to see how I could use my iPhone X to capture it in pictures and video. Let’s look at: slo mo time lapses […]

Why editing for preference is the biggest waste of time in content marketing and journalism

Estimated read time: 4 minutesEveryone who creates content likely has had an editor who edited for preference only. They change words because they like another word better. Not because it actually makes a difference to the audience or impacts that story’s performance. Listen to my podcast […]

Mobile content creation: How to easily embed tweets into your blog posts from an iPad

Estimated read time: 2 minutesYou know I love mobile content creation. Writing on my iPhone or iPad anywhere. Live video on walks. Editing video while waiting for an appointment. It’s all possible now and tools are getting better by seemingly the minute. I was pleased […]

Vidcon wrap: Even if you know none of these creators, you can learn from them [For businesses]

Estimated read time: 5 minutesVideo will take over the Internet, or maybe it has already. Judging by 75,000 estimated people attending Vidcon at the Anaheim Convention Center in 2019 we may already be there. Vidcon, in its 10th year, is a video content creator conference […]