Telling your brand story will allow customers to make a memorable and emotional connection with your brand. But here’s the forewarning. It’s not easy to do.
This article discusses why you should edit text in WordPress as opposed to Word documents or other word-processing tools.
This articles discusses how you can decide whether or not to use cartoons in your marketing.
One way to promote your podcast is to turn clips from the podcast into video-type clips – aka audiograms. This article discusses how to use them and what tools to use.
A look at how you can tell better brand stories and why good brand stories matter.
Use these steps and this methodology to create teams that are more successful.
Listed as a No. 1 new public relations book in early 2020 with copies sold in Asia, Europe, North and South America. My third book is about how to create a content performance marketing culture and is now available. This 2020 textbook helps you move your content from happening to performing.