How to fix the problem of your left AirPod not working.
A look at how podcasting can now help you rank in search. I call it podcast SEO.
Global keynote speaker Christoph Trappe shares virtual presentation tips with examples of what to consider to do better.
Organic reach has declined for many brands. That makes organic social media harder than ever to drive results. This is my framework to drive organic social media results.
A gift for my six-year-old arrived in original packaging from Amazon and that allowed her to see what the gift was. Here’s how to avoid it.
Internal communication strategies are so important but also easily forgot. Longterm we need a good culture to be successful.
A look at Alexa podcasts and how easy it is for any podcaster with an RSS feed to add their show to the smart device.
A look at the importance of good content on e-commerce sites. Good content can help your search rankings and keep customers engaged.
This article discusses the importance of a good lead response time and other best practices when it comes to follow-up.
This article discusses A/B testing, A/B testing tools like Google Optimize and how the future of A/B testing might look.
This article discusses how to be more creative and includes tips from Seth Godin, Sam Horn, Adam Morgan, Mat Zucker, Scott Monty and myself – Christoph Trappe.
This article discusses that aiming for perfect is important but that it shouldn’t stop us from publishing good and relevant content.
Listed as a No. 1 new public relations book in early 2020 with copies sold in Asia, Europe, North and South America. My third book is about how to create a content performance marketing culture and is now available. This 2020 textbook helps you move your content from happening to performing.
Twitter has made it harder to retweet other people’s tweets. This article shows how you can still do that.
A look at how to unlock your iPhone with Face ID while wearing a mask due to the coronavirus pandemic.
This article looks at how you can use social media polls – specifically on LinkedIn and Instagram – to drive leads by responding to people who vote in your poll.